Professional email or Gmail for your business?
An address on your own domain gives the business control. Reliable delivery still depends on setup and everyday use.

Part of the series: Online Business in Albania
Part 3 / 8
Contents
A free email account can be enough when a business is starting. As the team grows, an address such as sales@yourcompany.al makes it easier to manage access and keep customer correspondence with the business.
The domain name does not make the inbox secure by itself. Account protection and correct mail configuration matter on either service.
What changes with your own domain
You can create role addresses for sales, invoices or support and change who receives them when responsibilities change. You can also move between providers while keeping the same public address, provided you retain control of the domain.
Check the provider’s pricing model. Aliases and shared addresses may be included, while separate mailboxes can incur extra charges. An address you own does not mean unlimited free accounts.
Configure sending properly
Three DNS mechanisms help recipients authenticate mail:
- SPF identifies servers authorised to send for a domain.
- DKIM signs messages so recipients can verify the signature and signed content.
- DMARC checks alignment with the visible sender domain and publishes a policy for messages that fail.
Follow the provider’s instructions and include all legitimate senders, such as invoicing and newsletter services. Review DMARC reports before enforcing a policy that could reject valid mail. Google’s sender guidance explains its requirements.
Authentication reduces some forms of spoofing, but does not guarantee inbox delivery or prevent every scam. Sending practices, recipient complaints and account security also matter.
Plan the switch
- Confirm ownership and recovery access for the domain.
- Choose a provider based on mailbox needs, storage, support and total cost.
- Create the accounts, configure DNS and test sending and receiving.
- Migrate the messages and contacts you need. Arrange forwarding from the old address where supported.
- Update the website, invoices and signatures, then tell regular contacts.
Enable multi-factor authentication and keep recovery access under business control. Avoid sharing one password between several employees.
Contact us if you need help with migration or authentication records. Agree the scope separately from the website build so the mailboxes and ongoing charges are clear.